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DeepAlert appoints Howard Harrison as CEO

DeepAlert has appointed Howard Harrison as chief executive officer. DeepAlert’s founder and CEO of the past six years, Dr Jasper Horrell, will transition into a newly created role as chief innovation officer.

Horrell founded DeepAlert with a clear vision and has been the driving force behind both the company's inspiration and the development of the core technology that powers its platform today. His deep technical expertise, long-term product vision, and instinct for what’s next have been central to DeepAlert’s journey to date. In his new role, he will lead research and development, advance the company’s AI capabilities, and ensure DeepAlert remains at the cutting edge for clients in a rapidly evolving technology landscape.

Dr Jasper Horrell and Howard Harrison.

Harrison joins DeepAlert at a pivotal moment in the company’s evolution. With strong momentum across its global monitoring partners and increasing demand for intelligent, context-aware video analytics, DeepAlert is accelerating its ambition to become the category-defining platform for AI-driven site intelligence globally.

Harrison brings deep experience scaling international businesses, leading through growth, and building organisations designed for long-term value creation. His appointment reflects the board’s confidence in DeepAlert’s strategy and its readiness to scale commercially, operationally, and internationally.

Horrell said, “DeepAlert was founded to solve a hard, real-world problem: how to turn raw video into reliable, actionable intelligence at scale. As the business enters its next phase, it is critical to appoint a CEO who can match our technical ambition with strong commercial execution. Howard has a proven ability to build scalable platforms, align teams around a clear strategy, and create businesses that compound in value. I’m excited to work alongside him as we accelerate DeepAlert’s growth.”

Harrison added, “DeepAlert sits at the intersection of two powerful forces: the global expansion of video infrastructure and the rapid advancement of AI and large language models. What excites me most is not just the technology, but the trust the platform has already earned inside regulated monitoring environments. We have the data, the partnerships across multiple countries, and the foundations to build something truly significant — a global intelligence layer for the physical world. I’m energised to lead this next chapter and to work with Jasper and the team to scale DeepAlert into a category leader.”

DeepAlert’s platform enables monitoring companies and site owners to dramatically reduce false alarms, improve operational decision-making, and unlock long-term intelligence from video data — all while meeting the reliability, latency, and compliance demands of 24/7 monitored environments.

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