Changing the CCTV landscape in SA

March 2006 Surveillance

Security is a sensitive issue. Every business and every household needs to ensure it does what it can to secure life and property from the criminal element. But who does one turn to for the right advice, products and support when looking for a security solution.

CCTV systems in particular are becoming more popular by the day, but it can be difficult to find the one that does the job required for a reasonable price. It can be even more difficult to find a solution that is easy to use while still being reliable and well supported.

There are many companies offering products and services related to CCTV, but there are few driven to do it while benefiting the communities they operate in - and there are none in South Africa planning to be a world leader. ILLUDER.com breaks the mould of traditional CCTV distributors by enthusiastically looking for partners from the communities it is addressing to help sell its products around the country.

ILLUDER.com manufactures the following high-quality security equipment:

* DVR cards.

* DVR mainstations.

* CCTV cameras.

* Accessories.

* Alarm systems (R&D).

Mohammad Denath, managing director at ILLUDER.com is driving the business forward with a passion. He has already appointed ILLUDER.com representatives in most of the major centres around the country. And he is not finished yet.

Denath's goal is to establish ILLUDER.com as the premier distributor and manufacturer of CCTV solutions, backed up by a team of highly skilled agents. These agents are not simply sales people, but own 100% of the ILLUDER.com franchise in their area. The ILLUDER.com head office provides technical support to these agents, but also takes on the task of marketing and raising the profile of the brand on a nationwide basis.

In addition, ILLUDER.com has made a commitment to its dealers not to sell direct to customers. On the contrary, any leads it gets will be passed on to its resellers. The company also runs a loyalty programme in which dealers gain points for every ILLUDER.com product sold. At the end of each year, prizes, such as trips abroad, will be awarded to the dealers with the highest number of points. Denath notes that this programme is proving very successful in raising the awareness of the ILLUDER.com name, even in its first year of operation.

The good news is the company is actively recruiting more agents, but Denath says customer service comes first and new agents must have the specialised CCTV skills needed to provide the pre- and after-sales support customers require.

Denath adds that while ILLUDER.com is proud of providing the highest quality surveillance equipment at affordable prices, to ensure customers always have someone ready to support them should something go wrong, ILLUDER.com provides free telephonic support seven days a week.

ILLUDER.com is not another good idea that will vanish under the harsh light of business reality. The company is backed by World Computer Systems, a company founded in 1995 and with operations across South Africa as well as in Zimbabwe, Mozambique, Botswana, Zambia and Namibia. (Denath is also the CEO of World Computer Systems.)

And already Denath is talking about making an even bigger impact in the South African market. If all goes according to plan, ILLUDER.com will start manufacturing its security components in South Africa, creating more jobs and raising the profile of the country's manufacturing capabilities in international markets. He is not there yet, but if being 27% above target after only nine months of operation is anything to go by, ILLUDER.com will soon be a household name.

For more information contact Mohammad Denath, ILLUDER.com, 0861 ILLUDER (4558337) or visit www.illuder.com





Share this article:
Share via emailShare via LinkedInPrint this page



Further reading:

The future of the surveillance channel
Duxbury Networking Technews Publishing Elvey Security Technologies SMART Security Solutions Surveillance
The video surveillance market has evolved from camera-based specifications to integrated solutions that solve customers’ problems. Moreover, the growth of AI and cloud has changed the channel even more, with more to come.

Read more...
The benefits of offsite control rooms
Astrosec Surveillance Integrated Solutions
As the security landscape grows more intricate, control rooms – the crucial hub of security operations – need to adapt. With escalating costs, mounting threats, and a heightened demand for immediate responses, many organisations are reassessing the operations of their control rooms.

Read more...
CCTV control room operator job description
Leaderware Editor's Choice Surveillance Training & Education
Control room operators are still critical components of security operations and will remain so for the foreseeable future, despite the advances of AI, which serves as a vital enhancement to the human operator.

Read more...
Hikvision launches latest range of cameras
Hikvision South Africa Surveillance AI & Data Analytics
Hikvision has launched its latest network cameras with ColorVu 3.0 technology and EasyIP 4.0 Plus, which elevate video security by delivering improved image quality, enhanced intelligent functions, superior audio capabilities, and a refined product design and materials.

Read more...
Platform to access data and train AI models
Milestone Systems AI & Data Analytics Surveillance
Milestone Systems has announced Project Hafnia to build services and democratise AI-model training with high-quality, compliant video data leveraging NVIDIA Cosmos Curator and AI model, fine-tuning microservices.

Read more...
The capabilities of visual verification
Secutel Technologies Surveillance AI & Data Analytics
Secutel Technologies has provided locally developed visual verification solutions for some time. SMART Security Solutions requested more insight into these solutions from the company.

Read more...
AI means proactive surveillance
DeepAlert Technews Publishing SMART Security Solutions AI & Data Analytics Surveillance
SMART Security Solutionsasked DeepAlert for some insight into how AI is transforming video surveillance, even to the extent of it being taught to protect the privacy of those in the cameras’ view.

Read more...
Integration is the key to smarter surveillance
Duxbury Networking Surveillance
According to recent market projections, the local security industry is expected to grow by more than 10% annually through 2029, reflecting the increasing demand for smarter, more proactive security solutions.

Read more...
edgE:Tower video analytics integrated with SEON
Surveillance Integrated Solutions AI & Data Analytics
Sentronics has announced a new integration between its edgE:Tower advanced AI-driven video analytics solution and SEON, a Central Monitoring Software (CMS) platform. This integration enhances real-time situational awareness and automated threat detection for control rooms.

Read more...
The state of the VMS market
Arteco Global Africa Milestone Systems Cathexis Technologies Technews Publishing Surveillance
SMART Security Solutions asked three platform vendors in South Africa, one that is developed and maintained in the country with an international market, for their views on the state of the VMS market and where it is headed.

Read more...