The Sensormatic Synergy 2.5 Pedestal combines the power of AM and RFID technology to enable comprehensive store performance. Its thin, narrow, open-frame design is constructed of high-impact ABS, preserving aesthetics and delivering the right look for virtually any retail setting. This detection system features Sensormatic AM EAS technology for the highest level of theft detection with up to 2.5 m coverage for wide or multiple exits.
The integrated audio and visual alarms notify store personnel if protected merchandise passes through the detection zone. The multiple audio and visual alarms can be customised for different event types, mapping the audio and ambient lighting options to reflect the source of the alert, such as foil-lined bags and jammer devices.
The pedestal features embedded, multiple-beam people-counting sensors designed for optimal accuracy. With the Synergy network card, these sensors enable Traffic Intelligence reports that provide visibility into shopper traffic to enhance store performance and increase conversion rates.
Integrating directional traffic information with EAS alarm events allows the sensors to discern between inbound and outbound traffic, virtually eliminating unintended alarms triggered by shoppers carrying protected merchandise near the pedestals. People-counting sensors also enable a ‘power-on-demand’ feature that puts the system into low-power standby mode during periods of low or no traffic activity to reduce power consumption up to 90%.
Compatible with the Sensormatic Synergy RFID Retrofit Panel, this pedestal provides a cost-effective migration to advanced Radio Frequency Identification (RFID) functionality. The easy-to-install upgrade panel delivers an optimal combination of proven Sensormatic AM loss prevention technology with RFID-enabled inventory and shrink visibility.
When leveraging RFID technology, these flexible and modular pedestals can integrate with surveillance cameras for video verification of EAS alarm events. To effectively combat organised retail crime, the AMS9060 Controller – part of this flexible and modular system – can be enhanced with the optional integrated Metal-Foil Detection plug-in card.
The network plug-in card, standard with this pedestal system, delivers remote management, EAS and traffic intelligence. Through system configuration, ‘tags-too-close’ is an offered feature developed to help retailers maximise valuable selling floor space near the pedestals.
This feature helps reduce unnecessary and costly service calls and decreases nuisance alarms to enhance the shopper experience. Another system-configured feature is Jammer Detection which triggers a pedestal alarm as soon as an electronic signal from a jammer device is detected, helping eliminate the threat of would-be thieves using this method.
The optional Advertising Upgrade Kit leverages valuable pedestal real estate at the store entrance to reach a large number of shoppers on-the-move. The easy-to-install poster helps draw shoppers with advertisements, modern designs or simple, low-cost printed graphics. This add-on also provides an opportunity to generate additional marketing co-op profit by bidding out this valuable advertising space to vendors.
For more information, contact Ilze van Eck, retail business development manager, Fidelity ADT, +27 (0)11 697 7888, , www.fidelitysecurity.co.za
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