"Counterfeiting, usually associated with luxury goods such as Louis Vuitton handbags, has in recent years spread to drugs including Pfizer's Viagra and Lipitor, and medicines treating conditions such as HIV/Aids. Annual counterfeit medicines may be worth more than $32 billion, according to the International Federation of Pharmaceutical Manufacturers' Associations." (Cape Argus, 9/6/04)
Making use of technology in order to protect one's products, packaging and/or documents from being duplicated is an important part of the arsenal used by many brand owners in the war against counterfeiting. Pyrotec's value proposition is to deter counterfeiting by making it difficult to replicate labels, packaging and documents and to provide a mechanism to quickly and conclusively verify authenticity.
The security Latent Image depicted, that is visible only through a polarising filter, is manufactured at a single location in the world. The unique radiation chemistry used in the production of this extremely secure and efficient authentication tool has not been able to be simulated anywhere else. This technology can be produced as individualised photographic images for verifying authenticity of ID cards and other documents as well.
For more information contact Timothy Beattie, Pyrotec, 021 511 8135, www.pyrotec.co.za
© Technews Publishing (Pty) Ltd. | All Rights Reserved.
printer friendly version