Wavetrend to focus on RFID market

June 2003 News & Events

Wavetrend Technologies has made the strategic decision to plough its full resources into active radio frequency identification (RFID), an industry that is widely tipped to have a dramatic impact on business.

This has led to the company handing over control of its access control suite System 42 (recently renamed Q Integrated Edition) to Ann Brookes, sales manager of Wavetrend who will be distributing it under the EMS (Evolving Management Solutions) umbrella.

"While we will continue to support and add value to Q IE, our focus is on the active RFID market where we have had considerable success both in SA and abroad and is a market that is set to accelerate," says Steve Mason, marketing director at Wavetrend.

Major active RFID successes for Wavetrend and its business partners include the protection of assets and tracking of staff and visitors to government institutions in SA and protecting valuable works of art at museums and art galleries in the UK and Scandinavia. It has also powered the RF platform for a bicycle tagging initiative in the Netherlands.

A further weapon in its RFID arsenal is that Wavetrend recently announced that it had become an IBM Advanced Business Partner. IBM is particularly interested in the TagTrac asset management solution which is designed to manage the IT assets of large enterprises anywhere in the world from a single location.

Brookes says that EMS's core expertise has always been the support and distribution of solutions to the African continent. She believes that the decision to separate this from Wavetrend's core active RFID business is a strategic move, which will improve the service delivery to the reseller channel. In addition to the Q IE access control product, HID and SAGEM distributorships, EMS will also focus on the active RFID solutions from Wavetrend.

"EMS will continue to supply the reseller channel with leading products and work closely in developing bespoke solutions in the security and logistics industry," concludes Brookes.

For more information contact Wavetrend, 011 807 0911.





Share this article:
Share via emailShare via LinkedInPrint this page



Further reading:

Managed security solutions for organisations of all sizes
Information Security News & Events
Cyber attackers have become significantly more sophisticated and determined, targeting businesses of all sizes. PwC’s Global Digital Trust Insights Survey 2025 Africa and South Africa highlights the urgent need for organisations to implement robust cyber risk mitigation strategies.

Read more...
From the Editor's desk: The good, the bad, and the victims
Technews Publishing News & Events
When the Internet first arrived, everyone was expecting amazing things from it, well, everyone who knew what it was and how it worked. We had the dotcom boom and bust, and it’s fair to say that if we ...

Read more...
Carrier rebranded Kidde Global Solutions
News & Events Fire & Safety
From July 2025, the former Carrier Fire & Security South Africa will operate under its new name, Kidde Fire & Security South Africa, as part of the global realignment of the commercial and residential fire and security business.

Read more...
Facilities Management Expo brings smart, secure operations to the Cape
Securex South Africa News & Events Facilities & Building Management
As organisations across South Africa navigate the challenges of ageing infrastructure and increased cyber-physical risks, integrated facilities management (FM) solutions have become critical to ensuring operational resilience.

Read more...
Specialised Exhibitions changes name to Montgomery Group Africa
News & Events
This name change reflects the consolidation of Montgomery Group’s regional divisions across Africa under one unified management structure, creating a more agile, efficient, and future-focused organisation.

Read more...
Secure data protection without hardware lock-in
Infrastructure Information Security News & Events
New Veeam Software Appliance empowers IT teams to achieve instant protection with Veeam’s fully preconfigured, software-only appliance, delivering enterprise-ready simplified deployment and operational efficiency, robust cyber resilience.

Read more...
Check Point launches open, vendor-neutral MDR services
Information Security News & Events Products & Solutions
New Check Point MDR 360° and MXDR 360° offerings deliver 24/7 managed continuous threat monitoring protection across endpoints, cloud and network environments with built-in identity threat detection and 160+ integrations across hybrid, multi-vendor environments.

Read more...
Unlock the future of security operations in Bloemfontein
DeepAlert News & Events Surveillance
Security professionals and business leaders are invited to revolutionise their offsite monitoring operations at the DeepAlert Product Road Show, taking place on 16 – 17 September 2025, at the Schoemanspark Golf Club, Bloemfontein.

Read more...
Hytera supports communication upgrade for Joburg
News & Events Infrastructure Government and Parastatal (Industry)
By equipping Johannesburg’s metro police and emergency services with multimode radios which integrate TETRA and LTE networks, Hytera is bridging coverage gaps and improving response times across the city.

Read more...
The global generative AI market surpassed $130 billion in 2024
News & Events AI & Data Analytics
According to a new research report from the IoT analyst firm, Berg Insight, the Generative AI (GenAI) market grew substantially in 2024, experiencing triple-digit growth rates in all three major segments: GenAI hardware, foundation models, and development platforms.

Read more...










While every effort has been made to ensure the accuracy of the information contained herein, the publisher and its agents cannot be held responsible for any errors contained, or any loss incurred as a result. Articles published do not necessarily reflect the views of the publishers. The editor reserves the right to alter or cut copy. Articles submitted are deemed to have been cleared for publication. Advertisements and company contact details are published as provided by the advertiser. Technews Publishing (Pty) Ltd cannot be held responsible for the accuracy or veracity of supplied material.




© Technews Publishing (Pty) Ltd. | All Rights Reserved.